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Written by Marlyn   
Monday, 24 August 2009 17:32

Course Description: Social networking environments have always been an integral part of our overall online experience. However over the past few years it has evolved significantly as many social networking tools have emerged. From simple chats to metaverses social networking is influencing the way we interact online and the way we conduct business. This course helps students understand the technical concepts underlying current and future emerging developments in social networking. Students will have an experiential and abstract knowledge of applications/tools/phenomena that represent social networking as well as in-depth knowledge working with specific tools/applications that illustrate social networking. The course will be a hands-on and immersive course that will introduce students to powerful tools used to create those networks beginning with collaborative software such as wikis and blogs to metadata, metaverses and immersive environments.

Pre-requisites: This is a 200 level class – CSI 110 at a minimum

Course Objectives:

Students will

  1. Explore core concepts of social networking
  2. Explore and evaluate the different technologies available for social networking
  3. Harness the power of social networking to improve online business presence
  4. Explore specific technologies that are impacting how we do business in a networked environment
  5. Explore the different technological trends affecting social software
  6. Explore the interaction of technology with social, cultural and political values
  7. Explore the issues surrounding online public communications and social networking [privacy/safety/addiction issues]
  8. Practice mindful deployment of attention
  9. Explore issues of collective action, public vs private spheres, identity and self-representation online

Course COMPETENCIES

Upon successful completion of this course, you should be able to:

  1. acquire a working knowledge of current trends in the web and new media
  2. recognize and work with social tagging and book-marking
  3. identify key concepts and terminology of social networking
  4. distinguish between the different social networking tools and their usage
  5. use those new-found tools in e-business, e-commerce, nonprofits etc. to build better websites and better social media strategies
  6. create a comprehensive social media strategy for any business or campaign
  7. create and upload viral videos, use innovative online presentations, online meetings and other open source technologies
  8. use mashups, virtual worlds and metaverses
  9. utilize currently prevalent key terminology such as citizen journalism, social graphs, MMORPG, etc. in proper context

REQUIRED MATERIALS

 

TEXT:

Other materials:

· The New Influencers: A Marketer's Guide to the New Social Media, Paul Gillin. Linden Publishing (March 1, 2007)
# ISBN-10: 1884956653

# ISBN-13: 978-1884956652

· Howard Rheingold’s books and articles [all online – especially The Well]

· Handouts as assigned in class

· Online readings [please do the readings each week before coming to class because class discussion will depend on it.]

1. A notebook to take written notes.

2. A portable hard drive or USB flash drive

 

A Mostly Paperless Class:

This class will be run in a mostly paperless manner. In addition to using email as the primary means of communication, most assignments are to be electronically submitted and assessed. In addition, assignments and handouts may be electronically distributed. The curse requires a great level of immersion in social media online including chat, twittering, forums and virtual worlds.

Assessment and Grading:

Grades are based on in-class exercises, homework assignments and a final project presentation. However you will primarily be graded based on the following:

1.   Weekly Class Activities, Assignments & Participation – Both your online and in-class participation are critical to your own learning and are mandatory.  Each week, you participate in weekly discussions, group work, activities, and/or mini-assignments. These activities are designed to enhance your understanding of the weekly topic.  I am interested in the quality of your critical thinking, your reflections, your ability to find connections between materials, between theory and practice, your ability to contribute new understandings to the course, to assist your peers in their own learning and problem solving.  If I feel you aren’t reaching this standard, I will communicate with you.  We will indicate minimum requirements.  You are always welcome to add more.

2.   Social Network Participation – Make weekly contributions of resources, teaching techniques, etc. to support creation of the final project. Some of these contributions will be completed during weekly class meetings. Guidelines to be discussed in class.

3. During class meetings, students will have 15 minutes to jot notes to themselves regarding discussions that occur during each class session. While reading the syllabus assignments, students can use the same note space to write out on their own the following for each reading:

1. List all unfamiliar and important words and terms; look up and write out definitions.

2. Write in one or a few sentences your version of the author's thesis or point of view.

3. List three or four important subtopics.

4. Pose a question about each reading that would lead to fruitful class discussion -- a discussion you are prepared to lead, if called upon

All assignments must be presented with professionalism in language, content and format. While I am strong advocate of free speech, any presentation that will include profanity and or is deemed unsuitable for an academic environment [racial slurs, swearing, etc] will result in a ZERO grade for that assignment.

Grades are based on the following:

Project Name

Date due

Worth

Social Media Monitoring

Week 14

[20%]

Mapping

Week4

[5%]

In class assignments: sm landscape- future trends - digital identities

Week 1,

5%

Twittering - dashboards - rss

Ongoing

10%

Podcasting/digital storytelling

Week 9

[5%]

Social Media Campaign

Week 5

[10%]

Social Media Resume

Week8 & 14

[20%]

Final Project Presentation [complete social media strategy and social media monitoring outcomes]

Week 14

[10%]

BLOG and Reading Assignments:
The reading assignments listed are from the texts and are to be read before the following class.

Ongoing as assigned

[15%]

Total possible pts

100

Grading Policy:

 

A (93-100)

A- (90-92)

Excellent to Very Good; comprehensive knowledge and understanding of subject matter; marked perception and/or originality

B+ (87-89)
B (83-86)
B- (80-82)

Good; moderately broad knowledge and understanding of subject matter; noticeable perception and/or originality

C+ (77-79)
C (73-76)
C- (70-72)

Satisfactory; reasonable knowledge and understanding of subject matter; some perception and/or originality

D (60-69)

Marginal; minimum of knowledge and understanding of subject matter; limited perception and/or originality

F (<60)

Failing; unacceptable low level of knowledge and understanding of subject matter; severely limited perception and/or originality; absences in excess of allowable limit

 

Late Assignments:

All assignments are due at the beginning of class on the designated date, unless otherwise noted. ABSOLUTELY NO LATE ASSIGNMENTS will be accepted. You must speak to the Instructor before submitting a late assignment.

All writing assignments must be typed.

Academic Integrity:

College guidelines for academic integrity are strictly enforced. Using the words, ideas, or audio/video/graphics files of others, without attributing proper credit to the author, constitutes plagiarism, which could result in various penalties ranging from project failure to administrative action, including failure of the course. Students must document the original sources of all material that is not his/her own.

Refer to the Student Code of Conduct in the Student Handbook.

Attendance:

Course work at NEIA is very hands-on and students are expected to attend class on a regular basis. Poor attendance will affect a student’s final grade in a class as follows:

Our college-wide standard is, that a student with more than 3 absences will have their earned academic grade lowered one letter grade (ex: B+ to C+). More than 4 absences will lower their grade to D.

Students are responsible for making up assignments and communicating with their instructors regarding missing classes. All faculty members have school voice mail and email to help students contact them.

The college does not distinguish between excused or unexcused absences.

A student who misses all of his or her classes for two consecutive weeks will be withdrawn from the college.

Tardiness:

If a student arrives late or leaves early from class, it is noted in the attendance roster.

4 late arrivals/early departures = 1 absence

Further, if a student misses more then 30 minutes of class, he/she will be marked with a one-half absence for that class.

2 half absences = 1 absence

Other Class Policies:

Students must adhere to all lab rules during class. Food and beverages are not permitted in the computer labs.

Respect for self, instructor, and classmates is required at all times. Refer to Student Handbook for Student Code of Conduct.

You may be asked to leave the class for any of the events listed below. If you are asked to leave, you will not be allowed to return for the duration of the class and you will be marked absent for the entire class. If the problem occurs again during the semester you will removed from course and your tuition will not be refunded.

You will be asked to leave the class the first time if:

l You place or answer a phone call during class

l You use chat/IM or email software during a lecture or in-class assignment

l You are listening to personal audio device during class

l You attempt to disconnect or circumvent the links system [unplug monitor etc.]

l You disrupt the lecture

If you refuse to leave when asked, you will be escorted out of the building by security and may be arrested.

Academic Support/Learning Disabilities:

Students with known disabilities should contact their instructors as well as the Student Services Office. All information regarding disabilities is kept strictly confidential.

Academic Support (tutoring) is provided to any student in need of tutoring, at no cost. Students who feel they are able to assist with tutoring this course should also contact their instructor and/or the Student Services Office. Contact your Instructor for more information.

Important note:

This course includes asynchronous and synchronous components, including Moodle, and a weekly meeting on Wednesdays, 4pm-6.50pm. A basic account in Second Life is free. Be forewarned that there is mature and adult content in Second Life.  This version is not for children, although there is also a separate "Teen Second Life" that educators can get permission to join.  This mature content can be avoided at most times by not going to places on the map with an "M," and instead staying in PG areas.

 

Last Updated on Saturday, 04 September 2010 17:15
 

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